
Avalon Condominium stands as one of the most prestigious residential addresses in the Queen City of the South—a 19-storey, high-end condominium that embodies Modern-Asian architecture at its finest. Developed by Primary Homes Inc. , one of Cebu’s most reliable homebuilders with a proven track record of excellence, this exclusive residential tower offers discerning homeowners and investors an unparalleled opportunity to own a piece of Cebu’s most prime real estate.
Comprising only 200 meticulously designed units, Avalon is strategically positioned within the heart of the Cebu Business Park (CBP) —the beating center of Cebu’s Central Business District. This exclusive development is located just steps away from the world-class Ayala Center Cebu, placing residents at the epicenter of the city’s most vibrant commercial, leisure, and lifestyle hub.
Avalon represents the pinnacle of urban sophistication—a sanctuary where luxury, convenience, and exclusivity converge. As one property description eloquently states: “Avalon awards the chosen few to rightfully own a residential property remarkably valued as a crown jewel”. This is a place fit for the who’s who in town, a high-end residential address exclusive to those who deserve a home spelled as luxurious elegance.
Historical Background & Developer Credibility
The Primary Homes Legacy
Avalon is developed by Primary Homes Inc. , a distinguished member of the Primary Group of Builders (PGB) —a conglomerate with over 75 years of integrated development and construction capabilities. The group’s vertically integrated structure includes Primary Structures Corporation, a Triple-A category general contractor, ensuring that projects move through planning, construction, and completion in a coordinated manner with disciplined execution.
Primary Homes has established itself as one of Cebu’s most trusted developers, known for delivering quality residential projects that stand the test of time. The company’s portfolio includes other notable developments, and Avalon represents a flagship project that showcases the developer’s commitment to excellence.
Project Timeline & Milestones
Avalon was constructed and completed in the early 2010s, with the building having been built around 2010. The development has since established itself as a premier residential address in Cebu Business Park, with units now available as Ready for Occupancy (RFO) —offering buyers the advantage of immediate move-in.
Developer Credibility
Primary Homes Inc. brings to Avalon:
- Over 75 years of combined construction and development experience through the Primary Group of Builders
- Triple-A contractor accreditation ensuring construction quality and reliability
- Proven track record of on-time delivery and sustained build quality
- ISO-certified property management with a solid track record of maintaining property values
- Established brand recognition as one of Cebu’s most reliable homebuilders
Strategic Location & Geography
Prime Cebu Business Park Coordinates
Avalon is strategically located at Luzon Avenue, Cebu Business Park, Barangay Luz, Cebu City. This prime address places residents at the very heart of Cebu’s premier business and lifestyle district—a master-planned urban community that houses multinational and local offices, residential condominiums, hotels, world-class shopping malls, and leisure centers.
Cebu Business Park is recognized as the center of Cebu’s Central Business District, making it the preferred business and lifestyle destination in Cebu. The park’s ideal and central location ensures that everything residents need is within easy reach.
Unmatched Accessibility
Avalon enjoys exceptional connectivity to Cebu’s most important destinations:
Shopping & Lifestyle:
- Ayala Center Cebu – just steps away, literally across the street
- SM City Cebu – a short drive away
- SM Seaside City Cebu – approximately 6.4 kilometers away
Business & Employment Hubs:
- Cebu IT Park – minutes away, a major draw for young professionals
- Cebu Business Park – the development itself is located within this premier district
Transportation Hubs:
- Mactan-Cebu International Airport – approximately 8.25 kilometers away
- Pier 1 – approximately 2.74 kilometers away
Entertainment & Recreation:
- Waterfront Cebu City Casino – an 18-minute walk
- Fuente Osmena Circle – 2.1 kilometers away
The Cebu Business Park Advantage
Cebu Business Park is one of the Philippines’ most prestigious addresses. This master-planned district offers:
- World-class shopping at Ayala Center Cebu, one of the city’s premier malls
- Premium office spaces housing multinational and local corporations
- Luxury residential developments creating an exclusive community
- Five-star hotels and leisure facilities
- Landscaped gardens and park jogging trails for relaxation and recreation
The park’s ideal and central location makes it the preferred business and lifestyle destination in Cebu, and Avalon places residents at the very center of it all.
Neighborhood Lifestyle
Living at Avalon offers a unique blend of convenience and sophistication. As one review noted: “Perfect location with a less than a minute walk to Ayala Mall”. The area is packed with restaurants, cafes, and convenience stores, making daily errands effortless. Residents enjoy easy access to major roads like Salinas Drive, making it relatively simple to get around Cebu City.
Infrastructure & Architectural Design
Master Planning & Scale
Avalon is a 19-storey condominium comprising 200 residential units. The building’s Modern-Asian architecture creates a timeless aesthetic that complements the urban landscape of Cebu Business Park.
Architectural Excellence
The development features Modern-Asian architecture—a design philosophy that blends contemporary clean lines with Asian design elements. Key architectural characteristics include:
- Sleek, modern facades that create a striking presence in the Cebu skyline
- Thoughtful unit layouts designed for functional living
- High-quality finishes throughout the building and individual units
- Expansive windows that maximize natural light and ventilation
Building Features
Avalon is equipped with state-of-the-art building features that ensure comfort, convenience, and safety:
- 3 High-Speed Passenger Elevators for efficient vertical transport
- 1 Heavy Duty Service Elevator for logistics and maintenance
- 100% Back-up Power Generation ensuring uninterrupted electricity
- Top-of-the-line Fire Alarm and Sprinkler Systems with fire exits
- 24/7 Security and Closed Circuit Television (CCTV) systems
- Perimeter Fence for enhanced security
- 4 Levels of Basement Parking with visitor parking slots
- Centrally Located Garbage System per floor
- Individual Mailbox for each unit
- Access Card Key System for enhanced security
Property Management
Avalon is managed by an ISO-certified property management company with a solid track record. This ensures that the building and its amenities are maintained to the highest standards, preserving property values and enhancing the resident experience.
Unit Features
Each unit at Avalon is designed with meticulous attention to detail, featuring:
- Shower enclosure with bathroom fixtures
- Provisions for air conditioning unit
- Tiled toilet and bath with bathroom fixtures
- Hot water provision
- Bathtub (except 1-bedroom units)
- Partitions for flexible living spaces
- Painted Interiors
- Engineered wood (HDF) for bedrooms
- High-quality ceramic tiles for living, dining, and kitchen areas
- Kitchen cabinets for ample storage
- Telephone, Cable, and Internet ready
- Exhaust fan/exhaust duct provisions
- Servant’s quarters/service area for added convenience
Property Offerings & Unit Types
Unit Configurations
Avalon offers a diverse range of unit configurations to suit different lifestyles and family needs. While specific floor plans may vary, typical unit types include:
Studio Units: Ideal for singles, students, or young professionals seeking a compact, efficient living space
One-Bedroom Units: Perfect for young couples or professionals desiring separate living and sleeping areas
Two-Bedroom Units: Suitable for small families or those requiring additional space
Three-Bedroom Units: Spacious units designed for families, featuring generous floor areas of approximately 123 to 124 square meters
Penthouse Units: The crown jewel of Avalon, offering expansive living spaces and premium finishes
Unit Finishes & Features
Units at Avalon are finished to a high standard, with features including:
- Engineered wood (HDF) flooring in bedrooms
- High-quality ceramic tiles in living, dining, and kitchen areas
- Tiled toilet and bath with complete bathroom fixtures
- Kitchen cabinets for storage
- Provisions for air conditioning
- Telephone, cable, and internet ready
Ready for Occupancy (RFO) Advantage
Avalon units are available as Ready for Occupancy (RFO) —meaning buyers can move in immediately upon completion of the purchase process. This offers significant advantages:
- Immediate enjoyment of the property
- No waiting period for construction completion
- Ability to generate rental income immediately
- Certainty of product quality as the building is already complete
Real Estate Valuation & Investment Analysis
BIR Zonal Values (2026)
The Bureau of Internal Revenue has established the following zonal values for Avalon Condominium, effective under Department Order 054-2023:
- Residential Condo (RC): ₱133,000 per square meter
- Parking Slot (PS): ₱78,000 per square meter
Average Zonal Value: ₱109,667 per square meter
Zonal values range from ₱78,000 to ₱133,000 per square meter, reflecting the premium nature of this prime Cebu Business Park location.
Note: Zonal values are minimum assessments for tax purposes and do not reflect actual market prices, which may be significantly higher.
Market Pricing (2026)
Based on current active listings, unit prices at Avalon are as follows:
Three-Bedroom Unit (123-124 sqm):
- Total Investment: ₱22,424,829.34
- Total Contract Price: ₱21,206,996.29
- Reservation Fee: ₱100,000
- Equity Payable (36 months): ₱2,375,701.16
- Monthly Equity: ₱65,991.70
- Balance Payable: ₱18,155,141.83
Estimated Monthly Amortization (3-Bedroom, @ 8% p.a.):
- 15 years: ₱173,499.99
Two-Bedroom Unit:
- Selling Price: ₱15,500,000
Penthouse Unit:
- Selling Price: ₱28,490,000
Price Range Summary:
- Studio Units: Approximately ₱3-5 million
- One-Bedroom Units: Approximately ₱5-10 million
- Two-Bedroom Units: Approximately ₱10-15 million
- Three-Bedroom Units: Approximately ₱15-23 million
- Penthouse Units: Approximately ₱28 million+
Sample Payment Terms (3-Bedroom Unit)
Based on a sample computation:
- Total Selling Price: ₱23,051,082.92
- Reservation Fee: ₱100,000
- Equity (20%): ₱4,610,216.58
- 3 Months Downpayment: ₱888,709.98
- Loanable Amount: ₱19,086,296.66
Estimated Monthly Amortization:
- 5 years: ₱387,001.28
- 10 years: ₱231,569.45
- 15 years: ₱182,398.59
Buyer’s Promo (Valid Until May 2026)
Primary Homes offers an attractive buyer’s promo for Avalon:
- Move in after first 3 months of equity payment
- 33 months of equity while staying in the unit
- Move-in fee payment (1.5% of TSP)
- Remaining Balance through Bank financing
Investment Highlights
Prime Location Premium: Avalon’s location in Cebu Business Park, steps away from Ayala Center Cebu, commands a significant premium. Properties in this district consistently outperform the broader Cebu market.
Limited Supply: With only 200 units total, Avalon offers scarcity value that supports sustained appreciation.
Strong Rental Demand: The location near Cebu IT Park, Ayala Center, and major business districts ensures robust rental demand from professionals, executives, and expatriates.
Immediate Occupancy: As an RFO development, buyers can generate rental income immediately upon purchase.
Established Asset: Built in approximately 2010, Avalon is a well-established property with a proven track record of value appreciation.
Exclusive Address: As a high-end residential address in one of Cebu’s most prestigious districts, Avalon appeals to discerning buyers who value exclusivity.
Rental Market
The rental market for Avalon units is robust, driven by the property’s prime location:
- Monthly Rental Range: ₱10,000 to ₱200,000
- Target Tenants: Young professionals, IT Park employees, executives, and families
- Rental Yield Potential: Strong due to consistent demand and limited supply
- Short-Term Rental Potential: The location’s proximity to Ayala Center and the airport makes it attractive for short-term stays and corporate housing
World-Class Amenities & Facilities
Avalon offers an extensive array of first-class amenities designed to provide utter respite for a fast-paced lifestyle.
Swimming & Recreation
- Adult Swimming Pool – for exercise and relaxation
- Kiddie Swimming Pool – safe and fun for children
Fitness & Wellness
- Fitness Gym – state-of-the-art exercise facilities
- Sauna – for relaxation and detoxification
Social & Leisure Spaces
- Main Lobby and Reception Area – welcoming residents and guests
- Function Room – for private events and gatherings
- Business Center – for work and meetings
- Rooftop Terrace – offering panoramic views of Cebu City
- Landscaped Gardens – lush greenery for relaxation
Family & Convenience
- Daycare Center – for residents with young children
- Individual Mailbox for each unit
- Centrally Located Garbage System per floor
- 4 Levels of Basement Parking with visitor parking
Security & Safety
- 24/7 Security and Closed Circuit Television (CCTV) systems
- Top-of-the-line Fire Alarm and Sprinkler Systems with fire exits
- Perimeter Fence for enhanced security
- Access Card Key System
Building Infrastructure
- 3 High-Speed Passenger Elevators
- 1 Heavy Duty Service Elevator
- 100% Back-up Power Generation
- Telephone, Cable, and Internet Ready
Lifestyle & Community
The Avalon Experience
Avalon offers a lifestyle that combines the convenience of urban living with the tranquility of a well-designed residential sanctuary. As described in the project’s marketing: “A place fit for the WHO’s WHO in town”.
Residents enjoy immediate access to world-class shopping, dining, and entertainment at Ayala Center Cebu—literally steps away from their doorstep. The proximity to Cebu IT Park makes Avalon ideal for professionals working in the city’s premier business district.
Resident Profile
Avalon attracts a discerning mix of residents:
- Young Professionals – seeking a premium address close to Cebu IT Park
- Executives & Business Leaders – who value the prestige of the address
- Affluent Families – looking for spacious units in a prime location
- Expatriates – drawn to the central location and world-class amenities
- Investors – attracted by the strong rental potential and capital appreciation
Community & Lifestyle Amenities
Residents enjoy access to a curated lifestyle that includes:
- Adult and kiddie swimming pools for recreation
- Fitness gym and sauna for health and wellness
- Function rooms for social gatherings
- Business center for work needs
- Daycare center for families with young children
- Landscaped gardens for relaxation
- Park jogging trails at Cebu Business Park
The Cebu Business Park Lifestyle
Living at Avalon means being part of the vibrant Cebu Business Park community:
- World-class shopping at Ayala Center Cebu
- Premium dining options within walking distance
- Professional networking opportunities
- Landscaped open spaces for relaxation
- A secure, master-planned environment
Challenges to Consider
Premium Pricing: As a high-end development in Cebu Business Park, Avalon commands premium pricing compared to other Cebu condominiums.
Urban Environment: The central location means exposure to typical urban noise and traffic, especially during peak hours.
Limited Inventory: With only 200 units, availability is highly constrained.
Association Dues: Ongoing maintenance and association fees represent a recurring cost.
Established Building: Built around 2010, some building systems may require updates compared to newer developments.
Comparative Market Positioning
Versus Other Cebu Business Park Developments
Cebu Business Park hosts several premium residential developments, including:
The Alcoves: A 37-storey luxury condominium developed by Ayala Land Premier, featuring unique amenities and premium finishes.
Other CBP Residences: Various residential towers within the park offering varying levels of luxury and amenities.
Avalon distinguishes itself through:
- Modern-Asian architecture that creates a timeless aesthetic
- Limited inventory of only 200 units ensuring exclusivity
- Proximity to Ayala Center Cebu – literally steps away
- Developer credibility of Primary Homes Inc.
- RFO availability for immediate occupancy
The Cebu Business Park Advantage
Cebu Business Park offers distinct advantages over other Cebu locations:
- Master-planned environment with world-class infrastructure
- Proximity to Ayala Center Cebu – the city’s premier shopping destination
- Access to business districts and employment hubs
- Secure, well-maintained environment
- Premium property values that consistently outperform the broader market
Investment Positioning
Avalon is positioned as a high-end residential condominium that offers both luxury living and strong investment potential. Key differentiators include:
- Prime location in Cebu Business Park
- Limited supply of only 200 units
- Established asset with proven appreciation
- Strong rental demand from professionals and executives
- Immediate occupancy as an RFO development
Conclusion
Avalon Cebu represents the pinnacle of urban sophistication in the Queen City of the South—a 19-storey, high-end condominium that combines the prestige of Primary Homes Inc.’s 75-year legacy with the unmatched convenience of Cebu Business Park’s premier address.
Since its completion around 2010, Avalon has established itself as one of Cebu’s most sought-after residential addresses. With only 200 meticulously designed units, this exclusive development offers discerning homeowners and investors a rare opportunity to own a piece of Cebu’s most prime real estate.
The development’s defining characteristics—Modern-Asian architecture, prime Cebu Business Park location, comprehensive amenities including adult and kiddie pools, fitness gym, sauna, function rooms, and business center, and limited inventory—create an unparalleled living and investment environment.
For discerning investors, Avalon offers the unique combination of:
- Prime location steps away from Ayala Center Cebu
- Strong capital appreciation driven by limited supply and sustained demand
- Robust rental potential from professionals and executives
- Immediate occupancy as a Ready for Occupancy (RFO) development
- Developer reliability backed by Primary Homes Inc.’s proven track record
Whether you’re seeking a prestigious urban residence, a high-yield investment property, or a convenient home base in the heart of Cebu’s business district, Avalon stands ready to welcome you home.
As one property description eloquently states: “Avalon awards the chosen few to rightfully own a residential property remarkably valued as a crown jewel”. In Avalon, that vision has become a reality—a sanctuary where luxury, convenience, and exclusivity converge in the heart of Cebu’s most prestigious address.
Author
John Paul Ybañez Paquibot
Licensed Real Estate Broker | PRC No. 00014132 | DHSUD No. CVRFO-B-03/18-2672
Bachelors Realty and Brokerage, Inc. Cebu
G/F Cap Building, Brgy. Corner, Osmeña Blvd.
Arlington Pond St. Extension, Cebu City, 6000 Cebu
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